Paul Sikorsky
Product designer with a passion for structured æsthetics and holistic approach. I build useful products, combining refined interaction design with a deep focus on user experience.
Here's more about me and what I'm up to lately. Contact me on Telegram, LinkedIn, or at p@sikorsky.design.
Professional Experience
- Product Design Lead, Avito, 2017 – 2024
- Product Designer, Storia, 2016
- UI/UX Designer, Advertise, 2014 – 2016
- Digital Designer, MaximumSoft, 2013 – 2014
Product Design Cases
- How I managed a junior designer to create a comprehensive vision for a complex tech product, and increased Customer Effort Score (CES) by 20%
- How I refined the posting flow through experiments, improved conversion by 3.4%, and established best practices for high-quality user generated content
- How I created a certification program for Avito's top external marketing specialists working with SMEs, certifying 150+ experts and driving $2M in seller ARPPU growth
My Projects
- My Telegram channel about self-design (Russian inside)
- My mission to build a universal self-design system that integrates the personal growth practices I use into an AI-powered diary
Notes
Contacts
If you're interested in doing something together, please introduce
yourself:
Telegram,
LinkedIn,
p@sikorsky.design.